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5 tips to achieve marketing automation success

Etohum content team

Every business – small or big is embracing marketing automation for tasks that range from simple to complex. This way businesses are spending more time on targeting leads, building engaging content and driving greater conversions.

10 Things You Can Effortlessly Do to Rocket Your Business

Etohum content team

Every entrepreneur can achieve a lot through hard work, but when you do everything with commitment and persistence you are able to exceed even your own expectations. In 2016 you can rocket your business with a lot of work, but you can also do these 10 effortless things that can help you to achieve exciting […]

The power of vision in entrepreneurship

Etohum content team

In entrepreneurship, every step towards development and growth is inspired by great vision and ambition for innovation. The world needs more visionary leaders to create and build products and services that bring value to our lives and solve important problems. Entrepreneurs must know the value of strong leadership and must aim to becoming visionary leaders, […]

Startups are not like real estate. So why invest in them at all?

Etohum content team

Another thing that’s a challenge is that sometimes a very simple bet on real estate has a much higher return than startups with a lower failure profile. In fact in many emerging markets investing in a real estate plays probably just an index better on the overall country’s growth and a simpler way to get […]

Murat Özyeğin will be in Startup Turkey 2016

Etohum content team

Murat Özyeğin, Fiba Holding board member, is one the most experienced people in banking. He finished his MBA in Harvard University and started his career at Bear Stearns & Co. New York office.  After couple years of experience, he returned to Turkey and joined family company Fiba Holding. With the family company, he organized Business Development and […]

Startup Istanbul 2015: Special Interview with Faizan Aslam

Etohum content team

Faizan Aslam is the CEO and Founder of the Pakistani startup Bookme.pk. In a special interview for Etohum during Startup Istanbul 2015 event, Faizan talked about their startup journey, the lessons learned and the opportunities, which came from the participation in Startup Istanbul 2014 Challenge, shared what is next for their startup, and gave valuable advice to […]

Startup Istanbul Panel: The Future of Startup Accelerators

Etohum content team

On the stage of Startup Istanbul 2015 Conference, Adam Berk, Ozan Sönmez, Erik Anderson, Barış Aksoy, and Enis Erkel talked about the future of the startup accelerators. They discussed some important questions, such as: “What problems are the accelerators designed to solve?” and “What are the three main things that accelerators should be accelerating?”.

Startup Istanbul 2015: Special Interview with Luke Sequeira

Etohum content team

In a special interview for Etohum, Luke Sequeira, the entrepreneur behind FleetRover, shared his opinion about Startup Istanbul event and the future of the Turkish entrepreneurial ecosystem and gave valuable core advice to all entrepreneurs.